Tamil Nadu Tourism Development Corporation (TTDC) in a bid to woo more number of tourists from Nepal to their state has now begun campaigning in Kathmandu, to underline the potential of Tamil Nadu as a religious, educational and medical destination.
Tamil Nadu, a home to around 30,000 temples including the famous Brihadehswara temple, Meenakshi Amman temple in Madurai and Thiruvannamalai temple has been recently declared as the favorite destination among the foreign tourists.
V. Irai Abu, secretary at Tamil Nadu’s Tourism and Culture Department said: “We have decided to focus on Nepal from now onwards to make Tamil Nadu their most preferred destination. The idea started after TTDC attended a workshop conducted by the Asian Development Bank on South East Asian Regional Co-operation at Kathmandu. We wanted to use this opportunity to showcase the tourist spots of Tamil Nadu in Nepal."
TTDC that had previously targeted countries like Bhutan and Sri Lanka is now focusing on Nepal in the South Asian Association for Regional Cooperation (SAARC) neighborhood. Though at present there is no direct air connectivity between the 2 countries, the TTDC claims that once the number of tourists increases, it will lobby the leading airlines to start direct air services between Kathmandu and Chennai.